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Deyor - Featured in Shark Tank India

An experiential travel company that offers unique and immersive travel experiences to people around the world. With over 50 destinations across the globe, we offer a wide range of options for travelers looking to discover new places and cultures. 

Deyor approached us with the goal of increasing their online sales and revenue through digital advertising. Their in-house digital team faced difficulty scaling qualified leads at a sustainable ROAS for their increasing number of destinations.

Project Info -

Category:

Advertising

Location:

India

Platform:

Google Ads, Meta Ads

Focus

Online Sales & Revenue Growth

Client

Deyor

Importance of storytelling and influencer marketing in social media marketing

Case Study Overview

Deyor aimed to boost online sales and revenue but struggled with generating qualified leads at a sustainable ROAS across multiple destinations. We conducted a thorough analysis and implemented a targeted strategy using Google Ads and Facebook Ads. By showcasing top vacation packages and employing search and social media ads, we optimized campaigns through conversation tracking and A/B testing to drive maximum results. Within 12 months, our efforts led to over 125,000 leads at an average cost-per-lead of ₹45, across 10+ destinations. With an annual ad spend of $500,000, we generated $6.8 million in revenue for Deyor, significantly boosting their online sales and revenue.