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Brazen - Gaming Wafers

BraZen Gaming Chairs’ mission is straightforward: to provide gamers with the best quality product at the best price.

We offer a wide range of chairs tailored to various types of gamers, whether they’re mobile, console, or PC users, or whether they’re eSports professionals or hobbyists. Our dedication to quality and affordability means that every gamer can enjoy a superior gaming experience with BraZen Gaming Chairs.

Project Info -

Category:

Advertising

Location:

United Kingdom

Platform:

Paid Ads

Focus

Online Sales & Revenue Growth

Client

Brazen

Importance of storytelling and influencer marketing in social media marketing

Case Study Overview

BraZen Gaming Chairs, renowned for their gamer-centric design and variety, sought to expand their market reach and boost sales. With chairs tailored for mobile, console, and PC users, and catering to both eSports professionals and hobbyists, they aimed to capture a broader audience. We executed a targeted advertising campaign to enhance BraZen’s market presence. By strategically allocating ad spend and optimizing campaigns, we aimed to drive substantial sales growth while maintaining cost efficiency. Our targeted advertising efforts for BraZen Gaming Chairs led to remarkable outcomes. With a total spend of $81,169, we generated $627,016 in sales, achieving a TACOS of 12.94% and an ACOS of 25.47%. These results underscore the effectiveness of our strategic approach, highlighting significant sales growth while maintaining efficient advertising costs.